The Hub | Stagwell Promotions - Dating Sites Reviews Tinder For the most part, that generally weird feeling about it was common. Tinder thành công với Swipe Night khiến người dùng trải nghiệm tốt hơn. The two women are not the only ones making unusual use of Tinder, better known as a "hook-up" app, as a campaign tool. Tinder: experiences will be generated based on a series of choices. The year in swipe is in (Pictures: Getty) Another strange year in dating is coming to an end, so it’s time for Tinder’s annual ‘Year in … The Best Dating Apps for 2022. Enter a€™Swipe Night,a€™ Tindera€™s powerful choose-your-own-adventure preferences experience a€” filled up with twists, turns and various real-life ethical problems that paired consumers in line with the method they played. Swipe Night operated at the intersection of entertainment, technology, marketing and dating, reinventing the way people match with each other. Effie Awards / 2 Gold / Tinder Swipe Night. This campaign garnered a massive social reach of 230,000 people and was a huge success in itself! Product: Tinder Title: Swipe Night Media: Mobile/Digital/Social/Film Country: USA Date Of Campaign: 10/6/19 . Swipe Night, the network's most awarded creative client work for 2021, has been widely celebrated as a standout of digital content and entertainment, transforming the way consumers date. Gere won the award after telling a Sunday newspaper: “I know who I am. Recommended Answer. 1 hour. While we contemplated creating a traditional marketing campaign to shift perceptions, but realized the most powerful tool for resetting their relationship with Tinder was Tinder itself. Mentions of “Vaccinated” in bios in India grew by 40x: Tinder Year In Swipe 2021 Dec 7, 2021 Social media AdSpends to reach $177bn in 2022, overtaking TV at $174bn: Zenith AdSpends report Tinder members will be able to access Swipe Night: Killer Weekend through the newly launched Explore tab on a weekly basis starting this Sunday — from 6pm through midnight. From casual hookups to serious relationships, everyone has their own vision of love. Particularly on an online dating site like Tinder, which is known for its hookup culture. The Atlanta Hawks used this tactic with a “Swipe Right Night.” The event offered Tinder users the chance to win “Love Lounges.” On the night of, users could access the lounges and meet their matches face-to-face. It launched in 2012, and two years later it was registering over 2 billion “swipes” per day. On Valentine’s Day, Dominos UK rolled out an intriguing Tinder campaign for the app’s singles, allowing the users to swipe right towards the chance of getting a free pizza and discount. Each day, … "The evolution of Swipe Night, and experiences more broadly on Tinder, allow members to have a fun, low pressure way to break the ice." Sometimes messages disappear from your Tinder account, and instead of settling with the fatalistic explanation that “it wasn’t meant to be”, you do everything you can to recover conversations, phone numbers, and cute flirts. Potential clients would virtually swipe through all types of digital developers and discover why they weren’t the perfect fit for getting the job done. Explore also houses seasons one and two of Swipe Night, an interactive thriller series, and virtual speed dating. To continue reading this article you need to be registered with Campaign. 2019年10月6日，Tinder 携手创意广告代理商 72andSunny 在平台推出“Swipe Night” —— 一款首创的原创互动冒险游戏，这代表了一种全新的匹配方式。. By Matt Kapko. Phoebe Burgess takes a thinly veiled swipe at ex-husband Sam as she wishes her father Mitch a happy birthday and thanks him for 'helping to raise' her children Bud Light is the first brand to experiment with video advertising on tinder. Over the years, the significance of a good Tinder pick up line has swelled, but nowadays, it’s more important than ever. “This is kinda scary,” said one.. “This is terrifying,” someone else tweeted.. “I don’t think anyone’s thinking through the implications of … 26 iOS Apps Worth Paying For. The ‘Explore’ section will add new exclusive social experiences including Hot Takes and Swipe Night. Here’s a run-down of 10 of the brand's best (and daftest) marketing campaigns from the past few years. and aˆ? The series will be accessed only over the Tinder app for now, and users will not only get to watch … Isn’t this just human nature? Essentially India’s own dating app, Truly Madly has managed to create quite some wave, thanks to its outstanding advertising campaign and its best tinder alternative for Indians, its almost the app like tinder. Quora is a place to gain and share knowledge. The appaˆ™s consumer base of 50 million , 85per cent that were amongst the ages […] This insight led to some of the most imaginative, sticky and rewarding aspects of the experience. But over time, and the more we collaborated with Tinder, the more we focused on honoring the core purpose of a swipe—which is to meet people. In time for scary movie season, dating app Tinder has released the first official trailer for its original interactive series ‘Swipe Night.’ Tinder will release a new episode every Sunday beginning October 6 th, with its fourth and final episode dropping October 27 th.. Tinder could … In 2015, the Atlanta Hawks hosted the first “Swipe Right Night,” a couple started dating by swiping right. No one else knows who I am. Love Island Australia Dumpees Join Tinder For One Night Of Swipes. 72andSunny and Tinder’s Emmy-nominated interactive experience ‘Swipe Night’ is back. Previously, "Swipe Night" by 72andSunny was awarded the Entertainment Grand Prix at Cannes 2021. “The results are unbelievable. Tinder inspect element 2020 reddit Tinder inspect element 2020 reddit. This 2020 Clio Awards Gold winning entry titled 'Swipe Night' was entered for Tinder by 72andSunny Los Angeles, Los Angeles. "Swipe Night" seen on a phone screen. At the end of this week, participants will also get Fast Chat access to talk with people who chose a different suspect in the episode. Edit any selfie with Facetune2 in just seconds! Swipe Stories. Tính năng “Swipe Night” ra mắt vào tháng 09/2020. New Tinder Swipe day try an enjoyable electronic event you to definitely’ll greeting owners all Weekend go out this thirty day period in the event the it open the newest dating application. There are currently 233,350 physical therapists registered in the US. Washington, United States: Tinder made a name for itself by getting users to "swipe" right or left to find a date. Swipe Night is a first-of-its-kind, live-action, interactive miniseries produced and engineered to live solely inside the Tinder app where you make a series of choices that drive the story forward and impact … Case Study Swipe Night for Tinder by 72andSunny - With over 43 billion matches to date, Tinder is the world’s most popular app for meeting new people. ; Employment of physical therapists is expected to grow 18% by 2029.; The average physical … The eye-catching cartoon characters set against the black background, along with dating-centric humorous copy helped the promo piece pop. Bud Light is the first brand to experiment with video advertising on tinder. Tinder's "Swipe Night" has won a Grand Prix in the Entertainment Lions category at Cannes 2021. The company says that more options will be added soon. ; The average physical therapy clinic sees between 101 and 200 patients each week. ... tinder is in my opinion better for one night stands than OKCupid or PlentyofFish because subconsciously, women view Tinder as a “hook-up” app”. Trở thành phiên bản tự nhiên nhất “Swipe Night” được thiết kế với ba mục tiêu chính: giúp Tinder trở nên sống động; cung cấp cho người dùng thêm quyền kiểm soát; và kết nối họ dựa trên những trải nghiệm thực tế. Story: Play the key part in supporting the creation & launch of this Emmy ® nominated global experience "Swipe Night 2: Killer Weekend", by providing cultural consultants for the campaign initiation along with localizing all assets for the Thai market including; global trailer, always-on videos, key arts, social media assets and the subtitle for the whole story to create a more … … Swipe Night try a first-person, entertaining party wherein Tinder users can swipe at tips in experiences to go the tale forward and wait to see just where it will require all of them. The brand engaged hungry suitors in pun-filled Valentine’s conversations and then sent tasty rewards to the best ones. Many who commented on the story expressed concern. The duo's first campaign, out this month, highlights the niche interests of some users and celebrates the folks who embrace the unique personality of a dating partner, odd quirks and all. The advertising agency is part of the agency network: MDC Partners and holding company: MDC Partners. Entrant Company: INGO Stockholm/David Miami/Publicis: Medium: Print & Out Of Home Craft Năm 2019, Tinder lồng ghép tính năng quẹt trái, phải để ghép cặp vào series phim tương tác Swipe Night. Tinder’s “Swipe Night” is an in-app, interactive show. 7 Innovative Tinder Marketing Campaigns to Inspire Your Selling Point Tinder, the online dating software that generated aˆ? Swipe Night, created in partnership with production company M ss ng p eces, is an interactive experience that allows users to “choose their own adventure” on the Tinder app. The two women are the not only ones making unusual use of Tinder, better known as a “hook-up” app, as a campaign tool. On October 6 at 6:00 p.m. local time in the U.S., Tinder® will launch Swipe Night– a first-of-its-kind, original interactive adventure that represents a whole new way to match. "I'm fat, but workout regularly, and my Tinder profile reflected this, including: 'I've lost a significant amount of weight and will keep losing, so if big girls are your thing, swipe left.' In these uncertain times, you need world-class insight to make the most of your opportunities. The first season’s “choose your own adventure” apocalyptic storyline brought in over 20 million users globally, this new installment features a “whodunit” murder mystery, “Swipe Night: Killer Weekend,” and launched globally November 7th. With Explore, members now have more control over who they meet by giving them the option to navigate through profiles arranged by interest, while also allowing them to access a growing list of exclusive social experiences, such as Hot Takes, Vibes, and Swipe Night. Registration is free and only takes a minute. • 2002: Actor Richard Gere won Plain English Campaign’s Foot in Mouth award in Britain for the year’s most baffling celebrity quote. Dieter Dengler (May 22, 1938 – February 7, 2001) was a German-born United States Navy aviator during the Vietnam War and, following six months of imprisonment and torture, became the first captured U.S. airman to escape enemy captivity during the war. Tinder, the online dating app, will make its Swipe Night event available in India. This first-of-its-kind, interactive experience will give Gen-Z plenty of ways to break the ice. Breaking the ice over the end of the world, on the Tinder app Basically, it’s a Gen Z ensemble murder mystery Tinder users swipe right or left to choose outcomes that impact the plot. Tinder courts video-lovers with mystery series. Tinder is moving into original content with new in-app, interactive adventure series, Swipe Night, where users dictate how the story unfolds.Much like Netflix’s Black Mirror: Bandersnatch and Steven Soderbergh’s app/series for HBO, Mosaic, each episode presents viewers with a series of choices which they have seven seconds to make, and these choices … This app goes beyond the parameters of distance and age, and helps one find matches on the basis of interests and other preferences. The campaign advertises the company’s new Explore section, where users can search people specifically by interest and strike up a conversation. From acing your job interview to navigating the workplace, The Wall Street Journal’s expert advice and comprehensive industry coverage will … Tinder Year In Swipe Year in Swipe by Tinder looks back at how the last 12 months unfolded on the app and online behavior and trends that surfaced during the pandemic. Tinder’s ‘Swipe Night’ campaign ranked 6th in this year’s World Creative Rankings. The new feature is similar to 2019's choose-your-own-adventure activity "Swipe Night" that won a Grand Prix at Cannes Lions. TRENDING TODAY. Image via MarketingMagazine.co.uk 1 Boost per month. Facetune2 is the ultimate selfie editor for all platforms: whether you want to retouch your photos for Instagram and Facebook, retouch your Tinder pics, or use it for your professional selfie editing needs on LinkedIn. Tinder will send a push notification inviting all of its users to participate in the event. This interactive experience will be available in Tinder’s newly launched Explore, an interactive space within the app. Swipe night was an exciting idea and bound to draw lots of press so the virtual event platform needed to be as lively and engaging as possible. The design was totally Tinder-ish. Swipe Night try an entertaining show on Tinder, made to keep a surprise behind every swipe. Tinder Swipe Night - Press Launch. Sự nâng cấp này giúp thoả mãn nhu cầu của người trẻ “khó tính”, và mang lại cho Tinder giải thưởng Grand Prix cao quý tại Cannes Lions 2021. The video series prompted users to make choices in … Và đay là tính nắng giúp Genz nằm trong tình thế phải đưa ra lựa chọn trong các tình … September 09, 2020, 13:12 IST. Each episode, players make choices that affect how they view the story, then can match and chat with people who made similar choices. Every single minute on the planet, YouTube users upload 400 hours of video and Tinder users swipe profiles over a million times. Tinder has an estimated 5.7 million users around the world, so it’s safe to say those potential candidates you’re looking for could be on there. The ad points viewers to a new feature in the Tinder app: the Explore page. The company says that as the Swipe Night mystery unfolds, users will face moral dilemmas and practical choices, with only seven seconds to decide on their next moves. By reimagining its own revolutionary creation, the swipe, and repurposing it for a cutting-edge experimental activation, Tinder pushed the online dating industry forward. Tinder has announced the launch of its 'Swipe Night' event in India. Year In Swipe 2021: Virtual meet-cutes, post-vax IRL dates a hit with Tinder users Say 'Yes' To Trips, Get The First-Time Feels & Other Travel Predictions For 2022 'Very peri' is the colour of the year, and netizens are beyond thrilled with Pantone's choice With 55 billion matches to date, Tinder® is the world’s most popular dating app, making it the place to meet new people. “The evolution of Swipe Night, and experiences more broadly on Tinder, allow members to have a fun, low pressure way to break the ice.We decided on the mystery genre, because it’s a … To continue reading this article you need to be registered with Campaign. The advertising agency is part of the agency network: MDC Partners and holding company: MDC Partners. 72andSunny also nabbed the Grand Prix for its 'Swipe Night' campaign for Tinder. In time for scary movie season, dating app Tinder has released the first official trailer for its original interactive series ‘Swipe Night.’ Tinder will release a new episode every Sunday beginning October 6 th, with its fourth and final episode dropping October 27 th.. After much hype, Tinder today debuted Swipe Night, an interactive digital experience that will greet users every Sunday night this month when they open the dating app. Minda Smiley is deputy Agencies editor at Adweek. To create "Swipe Night," Tinder enlisted the help of the ad agency 72andSunny. Tinder’s long-running Swipe Stories campaign focuses on the users’ cute and quirky experiences on the app. It is an online dating app that allows its users to “swipe” and like or dislike another person’s profile based on his/her pictures, biography, and common interests. Tinder’s new update will allow users to chat before they match for the first time on the platform. Vào tháng 9/2020 thì tính năng Swipe Night đã được Tinder cập nhật. With 55 billion matches to date, Tinder® is the world’s most popular dating app, making it the place to meet new people. The series will be accessed only over the Tinder app for now, and users will not only get to watch … Across the campaign, we used a wide range of influencers, … The Drum World Creative Rankings / 6th Most Awarded Campaign In The World / Tinder Swipe Night. Winning Category: Digital. Tinder doubled down on the success of its Swipe Night campaign by renewing it for a year. 2020. They hosted the 'Swipe Right Night' campaign, where users who right swipe would get a chance to win 'Love Lounges' filled with tinder users interested to meet other Singles. Noting that its user base was half Gen Z (ages 18-25), Tinder hired now 25-year-old director Karena Evans, who has also directed music videos for Drake, as well as the premiere of HBO Max’s “Gossip Girl” reboot. The breakdown: Few haven't heard of Tinder, the widely-used hookup dating app that originated the "swipe right for yes, left for no" concept. Everything from its storyline to the directing and culture-embedded script-writing to acting makes this a golden piece of content that rivals any show on Netflix, Amazon Prime and Hulu combined. Of seven prisoners of war who escaped together from a Pathet Lao prison camp in Laos, Dengler was one of two … We would like to show you a description here but the site won’t allow us. “Swipe Night” originally debuted in 2019 with an apocalypse-themed story. Tinder launched in 2012, and it ushered in the decade of the swipe. The impact of Swipe Night on Tinder's user base is unmistakable: the campaign earned 4 billion impressions, and drove a 26% increase in … I have laid out the learnings and the reasonings from the campaign. “My research indicates that Gen-Zers want to … Swipe Night: Killer Weekend là sự kiện trực tiếp đầu tiên có mặt trong ngôi nhà chung mới ra mắt của Tinder - thẻ Khám Phá - nơi khởi đầu của mọi hành trình trải nghiệm. 72andSunny and Tinder’s Emmy-nominated interactive experience ‘Swipe Night’ is back. This site uses cookies to give you the best possible experience, by enabling log in, and analyzing traffic and bugs. Tinder Australia tasked Goat to create a campaign centred around Tinder’s Swipe Night in order to drive sign-ups. Brands Vietnam với sứ mệnh mang lại một nền tảng sẻ chia tri thức, dữ liệu và kết nối trong ngành, nhằm giúp marketers thăng tiến nghề nghiệp và xây dựng những thương hiệu thành công. Tinder is putting a lot of resources into development of this section for a Gen Z audience. D&AD Awards / 1 Graphite Pencil, 1 Wood Pencil, 3 Shortlist / Tinder Swipe Night. Hoạt động kinh doanh trên thị trường của doanh nghiệp đa phần đều là hoạt động marketing từ hình thành ý tưởng sản xuất đến nghiên cứu tạo nên sản phẩm, bao bì. Women like hot guys. The Atlanta Hawks used this tactic with a “Swipe Right Night.” The event offered Tinder users the chance to win “Love Lounges.” On the night of, users could access the lounges and meet their matches face-to-face. This success paved the way for more social experiences on Tinder, which have … This 2020 Clio Awards Shortlisted entry titled 'Swipe Night' was entered for Tinder by 72andSunny Los Angeles, Los Angeles. Domino’s is the largest pizza chain in the world, having surpassed Pizza Hut in global retail sales in 2018. Swipe Night, the first social experience Tinder launched, drew crowds of more than 20 million and led to a 26% increase in matches. At the same time, it destigmatized online dating and alarmed some people into believing that we’d all … What would you do if you only had three hours left to live? How Tinder developed an apocalyptic, choose-your-own-adventure enjoy facts for Gen Z For Gen Z, swiping got become a bore. Tinder first launched its Swipe Night experience in late 2019 in the U.S. before social distancing was the norm, with the platform releasing a new episode every Sunday of October. Domino’s turned up the temperature on Valentine’s Day with their Tinder campaign, which allowed men and women to swipe right for the chance to get free pizza and discounts. Kyle Miller VP, of Product, said, “Swipe Night was our first big experiment to see if members wanted to do something more than Swipe, and the answer was resoundingly yes. At its inception, Swipe Night was a cool entertainment idea that could live on platform and create excitement for the brand. by Oliver McAteer. The Swipe Night series gives users a reason to stay on the app and, because it influences who they might see and match with, also serves as a great ice-breaker when they are connected to new people. Latest news, rumours, and gossip from ITV reality show Love Island, hosted by Laura Whitmore and narrated by Iain Stirling. Freelance Writer, CIO Feb 5, 2015 5:00 am PST. This campaign garnered a massive social reach of 230,000 people and was a huge success in itself! Register here or sign in below if you already have an account. Also to teach a real time table, they implemented one in Swipe spike, a Tinder function that notifies members if there’s a rush of user exercises in spots. The goal was to build a buzz with journalist, influencer and more, spreading the word as Swipe Night went live. 7 Creative Tinder Marketing And Advertising Advertisments to Inspire Your Own Selling Point. The campaign, created by LA agency 72andSunny, was so well received that it ranked 6th in this year's World Creative Rankings. The site likewise mentioned that a Swipe increase sometimes happens at anytime opportunity when folks in members’ places are illuminating on Tinder. Vai trò của marketing đối với doanh nghiệp. After a year, they met again at the Swipe Right Night, and the Hawks CEO offered to pay for their wedding if they were to get married by any chance. Blink 182 star Tom DeLonge poses with Hillary Clinton's campaign boss after 'secret UFO meeting' ... SWIPE RIGHT FOR SYPHILIS. a snappy term and a catchy tagline… Basically, Swipe evening is actually a first-person, choose-your-own-path adventure that may be starred inside the Tinder application. Molly McClaren was harassed, stalked and stabbed 75 times by her ex-boyfriend Joshua Stimpson in a frenzied attack after he followed her … Starting from 12 September, for three consecutive weekends, Tinder will make available its first-person, in-app, interactive event where members can swipe at key points in the experience to move the story forward and see where it takes them. Tinder became the highest grossing non-gaming app, beating Netflix. Kim Kardashian and Kanye West's Property Portfolio — In 2013, Kim and Kanye lived in a 9,000 square-foot Bel Air mansion bought which they purchased for $11m.In 2017 they sold the house for $17.8m to Marina Acton, a Ukrainian billionaire. A New Home for Social Experiences. The Swipe Night story is a first-person, apocalyptic adventure where at key turning points, Tinder members decide what … Clio Awards / 2 Gold, 2 Bronze, 3 Shortlist / Tinder Swipe Night. 72andSunny's extraordinary work for Tinder's Swipe Night was recognized in Most Awarded Campaigns (Creative 100). Tinder did a campaign in 2019, called Swipe-Night, an impressive digital immersive campaign. Swipe Night operated at the intersection of entertainment, technology, marketing and dating, reinventing the way people match with each other. Tinder. In France, Trump-like TV pundit rocks presidential campaign. swipe remaining aˆ? By reimagining its own revolutionary creation, the swipe, and repurposing it for a cutting-edge experimental activation, Tinder pushed the online dating industry forward. SWIPE RIGHT FOR BERNIE? Ever heard about Tinder? This 2020 Clio Awards Shortlisted entry titled 'Swipe Night' was entered for Tinder by 72andSunny Los Angeles, Los Angeles. THE DRUM - Apr 7 - 'Swipe Night' is Tinder's dynamic choose-your-own-adventure style experience - full of twists, turns and a range of real-life moral dilemmas that matched users based on the way they played. Tinder's Swipe Night is creative feat that levels up dating app world. ; The physical therapy industry in the US is worth $33 billion. With lockdown restrictions still keeping us indoors and away from the usual haunts we tend to find ourselves in, more and more people are jumping online looking for … … Participation in social experiences on Tinder has made it clear that Gen Z wants more ways to meet someone. He has been working as a mall Santa Claus for three years, and is joined by a handy pandemic helper, Carlista Cloete. The advertising agency is part of the agency network: MDC Partners and holding company: MDC Partners. A long-running scam email campaign that pretends to be an unsubscribe confirmation request has seen an uptick recently. New TINDER HACK : 01. tinder gold free subscription code. Swipe Night, as online dating expert (and former Tinder sociologist) Jess Carbino sees it, just might be that. While the Instagram audience have been lapping it up and posting experiences with the hashtag, the brand also collaborated with influencers like Kenny Sebastian and Kaneez Surka to give a push to this heartwarming campaign. The latest installment of Swipe Night is called Swipe Night: Killer Weekend. Now it wants to use that idea in the US presidential campaign. On Thursday night, I tweeted a portion of the NYT op-ed that explained how the Tinder bot worked. Influencers created Instagram Stories utilising the Swipe Night Gifs and directing their audience to try out Swipe Night for themselves. Mervyn Laaks is a 73-year-old grandfather who also dabbles in jingle bells. Just as many people are tentatively resuming in-person dating, Tinder is back in the marketing game with a new partner in agency Mischief @ No Fixed Address. If I was a giraffe and somebody said I was a snake, I’d think ‘No, actually I am a giraffe.” Because you're making your swipe decision based on someone's photos and a tiny bio that's usually just a Parks and Recreation quote, Tinder gets a lot of shit for being superficial. On Valentine’s Day, Dominos UK rolled out an intriguing Tinder campaign for the app’s singles, allowing the users to swipe right towards the chance of getting a free pizza and discount. To see the full image without Gold, open Tinder in a browser (eg. For Gen Z, swiping had become a bore. Physical Therapy Stats and Facts: A Quick Summary. The programme sees singletons couple up with each other in … WSJ Students. posting on swipe night of intercontinental production here This first-of-its-kind, entertaining event can give Gen-Z many ways to break the ice On Oct 6 at 6:00 p.m. regional time in the U.S., Tinder® will introduce Swipe Night– a first-of-its-kind, initial interactive adventure that symbolizes a whole new way to complement. That’s the thinking behind the Airline Eurowing’s 2018 recruitment campaign, encouraging candidates to swipe right and put themselves forward for a position with them within the app. Its site likewise asserted that a Swipe rush can happen anytime time when individuals in users’ cities are generally smoking cigarettes on Tinder. Tinder's subscriber growth led Match Group's shares to the best single-day gain in their history on August 7, adding more than $5 billion to the company's market capitalization. Facetune2 is the world’s best selfie editor app with over 160 million+ downloads. Tinder has launched its virtual Swipe Night event in India. Using influencers and paid media, we ran a three-week campaign in Australia. Swipe Night happens to be a first-person, active function where Tinder members can swipe at key points within the adventure to go the tale forward and find out in which it only takes them. CODES (6 days ago) Tinder Gold Free Promo Code 2020 - 09/2021. swipe proper aˆ? More than 20 million members participated in the first Swipe Night experience, which led to a 26% increase in matches on the Tinder app. For Gen Z ensemble murder mystery Tinder users Swipe right or left to choose outcomes that impact the.... For the most part, that generally weird feeling about it was.. Newspaper: “ I know who I am try out Swipe Night | Clios < /a the. Therapy Stats and Facts: a Quick Summary to try out Swipe Night ''... Its Swipe Night Gifs and directing their audience to try out Swipe Night ——... 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